eLead Management

The Kia eLead Management program is an excellent way for your dealership to acquire incremental internet sales leads. Our eLead Management program includes the following lead categories:

  • Brand (Kia.com and all DMG sites) leads
  • Certified Dealer Website leads
  • 3rd Party leads
  • Event leads

The eLead Management program allows your dealership to control the following settings for the 3rd party lead category: Lead radius, monthly lead limit and zip code exclusions. You can use these setting to optimize your 3rd party lead strategy.

You can access all eLead Management program reporting via KDealer.com. Key eLead Management metrics, like response time, response rate, close rate, dealer website traffic and website phone calls are tracked and benchmarked in Kia Digital Analytics.

To enroll to receive 3rd party leads or change your program settings, please contact our Kia Digital support team at: 800.327.2707, option 6 or email at: Kiadigital@kiausa.com.